Skip to main content

Alafaq Global

Logo
Date: August 13, 2026

TERMS OF USE

Clear Terms.
Clear Expectations.

These Terms & Conditions govern access to and use of alafaq-global.com and explain the principles that apply when you interact with AL AFAQ Global Marketing Company LLC through this website.

CompanyAL AFAQ Global Marketing Company LLC
JurisdictionSultanate of Oman
DocumentTerms & Conditions
Last Updated13 August 2026
I. ABOUT THESE TERMS

The Framework
For Using This Site.

By accessing or using this website, you agree to use it in accordance with these Terms and applicable law.

These Terms apply to alafaq-global.com and to website-based interactions with AL AFAQ Global Marketing Company LLC.

If you do not agree with these Terms, you should discontinue use of the website.

These Terms should be read together with our Privacy Policy and any other notices that apply to a particular feature or interaction.

II. WEBSITE USE

Use It Lawfully.
Use It Responsibly.

You may use this website for lawful business, informational, and professional purposes consistent with its intended use.

You must not use the website in a manner that violates applicable law, interferes with its operation, compromises security, infringes the rights of others, or attempts to obtain unauthorised access to systems or information.

  • Do not attempt to bypass website security, authentication, access controls, or protective systems.
  • Do not introduce malware, harmful code, automated abuse, or other material intended to disrupt the website.
  • Do not impersonate another person, company, or authorised representative.
  • Do not use information obtained through this website for unlawful, deceptive, fraudulent, or abusive purposes.
  • Do not reproduce, scrape, systematically extract, republish, or commercially exploit website content in violation of applicable rights or these Terms.
III. WEBSITE CONTENT

Insight Is Not
A Guaranteed Outcome.

Content published on this website is provided for general informational, strategic, educational, and business communication purposes.

Articles, frameworks, case studies, observations, strategic perspectives, examples, and other website content do not constitute a guarantee that the same approach or outcome will apply to another business.

Every business operates within a different market, competitive environment, commercial model, operational context, financial position, and level of execution.

Decisions affecting your business should be made with appropriate consideration of your own circumstances and, where necessary, relevant professional advice.

IV. BUSINESS INQUIRIES

A Conversation
Is Not Yet A Contract.

Submitting a business inquiry does not itself create a client relationship or contractual engagement.

Information submitted through our inquiry process is used to understand the business, assess potential fit, and determine whether further discussion may be appropriate.

AL AFAQ may accept, decline, postpone, or request additional information regarding an inquiry at its discretion, subject to applicable law.

No obligation to provide services exists unless and until the relevant parties enter into an applicable agreement or otherwise create a legally binding obligation.

V. SERVICES & ENGAGEMENTS

Every Engagement
Has Its Own Scope.

AL AFAQ engagements may involve strategy, business growth, customer acquisition, digital transformation, technology, CRM, automation, business systems, operational development, digital infrastructure, implementation, or related activities.

The exact scope, responsibilities, deliverables, timeline, commercial terms, assumptions, dependencies, ownership, and other project-specific matters should be defined in the applicable proposal, statement of work, service agreement, contract, order, or other agreed document.

IMPORTANT DISTINCTION

These website Terms do not replace a project-specific agreement. Where a separately agreed contract or statement of work conflicts with these website Terms in relation to that engagement, the specific agreement will govern to the extent of the relevant conflict, subject to applicable law.

VI. COMMERCIAL TERMS

Commercial Terms
Belong To The Engagement.

Prices, payment schedules, deposits, milestones, taxes, third-party costs, cancellation arrangements, refunds, recurring fees, expenses, and other commercial matters may vary depending on the engagement.

Unless expressly stated otherwise in an applicable agreement, content or indicative information appearing on the website should not be interpreted as a binding quotation or commitment to provide a particular service at a particular price.

Project-specific commercial terms will be governed by the relevant accepted proposal, invoice terms, statement of work, service agreement, or other applicable documentation.

VII. CLIENT INFORMATION & RESPONSIBILITIES

Better Decisions Require
Reliable Information.

Where AL AFAQ is evaluating or performing an engagement, the quality and accuracy of information provided by the relevant business can materially affect the work.

01

Accuracy

Information, instructions, figures, access details, business context, and materials provided to AL AFAQ should be materially accurate and not intentionally misleading.

02

Authority

A person acting for a company should have appropriate authority to provide instructions, information, approvals, materials, and access on its behalf.

03

Rights & Permissions

Materials, accounts, data, content, assets, and systems supplied for use in an engagement should be owned, licensed, or otherwise authorised for the intended use.

04

Timely Cooperation

Delays in access, approvals, decisions, information, content, third-party dependencies, or client-side responsibilities may affect delivery and performance.

VIII. PERFORMANCE & RESULTS

Systems Can Improve
Probability. Not Certainty.

Business performance depends on variables that extend beyond any single system, strategy, campaign, platform, or provider.

Unless specifically guaranteed in a written agreement, AL AFAQ does not guarantee a particular level of revenue, profit, sales, leads, advertising performance, conversion, search ranking, market share, valuation, financing, customer acquisition cost, or other commercial outcome.

Results can be affected by market conditions, competition, pricing, product quality, customer demand, budgets, platform changes, economic conditions, client execution, operational capacity, data quality, and other factors.

Where performance targets or key indicators are defined, their interpretation and contractual significance should be determined by the applicable engagement agreement.

IX. TECHNOLOGY & THIRD PARTIES

Connected Systems
Have External Dependencies.

AL AFAQ may work with or integrate third-party platforms, software, hosting environments, APIs, advertising platforms, analytics systems, CRM or ERP products, communication services, payment providers, automation tools, and other technology.

Third-party products and services operate under their own availability, pricing, functionality, policies, security measures, technical limitations, and terms.

AL AFAQ does not control every change, outage, restriction, suspension, policy decision, API modification, pricing adjustment, or technical failure originating from an independent third-party provider.

Client obligations relating to third-party subscriptions, licences, accounts, approvals, and costs should be defined within the relevant engagement where applicable.

X. INTELLECTUAL PROPERTY

Ideas, Systems
& Original Work.

The intellectual property presented through this website is protected to the extent provided by applicable law.

Unless otherwise stated, AL AFAQ or its relevant licensors retain rights in original website content, written material, visual systems, designs, graphics, frameworks, methodologies, brand elements, architecture, and other protected material.

Website access does not grant a licence to reproduce, republish, distribute, sell, modify, commercially exploit, or create derivative use of protected AL AFAQ material except where expressly permitted or legally authorised.

Intellectual-property ownership relating to client-specific deliverables, pre-existing materials, licensed components, software, systems, frameworks, and third-party assets will be governed by the applicable project agreement.

XI. CONFIDENTIALITY

Business Context
Deserves Care.

Business inquiries can contain commercially relevant information about strategy, operations, systems, challenges, budgets, technology, or future plans.

AL AFAQ intends to handle non-public business information received through legitimate interactions with appropriate care and use it for the relevant business purpose.

Where formal confidentiality obligations, non-disclosure arrangements, information classifications, or specific restrictions are required, those obligations should be documented separately in the applicable agreement or NDA.

Users should not submit information they are not authorised to disclose.

XII. PROHIBITED USE

Protecting The
Integrity Of The Site.

Without limiting other restrictions contained in these Terms, users must not intentionally use the website to:

  • Violate applicable law or the lawful rights of others.
  • Gain or attempt to gain unauthorised access to systems, accounts, administrative areas, data, or infrastructure.
  • Probe, scan, attack, overload, interfere with, or intentionally disrupt website infrastructure.
  • Distribute malware, malicious scripts, harmful code, fraudulent communications, or abusive automated traffic.
  • Misrepresent identity, affiliation, authority, business information, or intent.
  • Copy, scrape, extract, reproduce, or commercially exploit protected website content unlawfully.
XIII. THIRD-PARTY LINKS

Beyond AL AFAQ’s
Digital Environment.

This website may contain links or references to third-party websites, platforms, services, resources, or content.

External websites operate independently and may have their own terms, privacy practices, security arrangements, and content standards.

A link from AL AFAQ does not necessarily constitute an endorsement, guarantee, partnership, or assumption of responsibility for the external resource.

XIV. WEBSITE AVAILABILITY

Digital Systems
Can Change.

AL AFAQ may update, modify, suspend, replace, restrict, or discontinue website content, functionality, pages, resources, or features where reasonably necessary.

Although we seek to maintain a reliable website, uninterrupted or error-free availability cannot be guaranteed.

Maintenance, technical issues, third-party services, security measures, network conditions, or events outside reasonable control may affect website availability.

XV. DISCLAIMERS

Reasonable Context.
Reasonable Limits.

To the extent permitted by applicable law, this website and its general informational content are provided without warranties or representations beyond those expressly required by law or specifically agreed in writing.

AL AFAQ seeks to provide useful and accurate information, but website material may become outdated, incomplete, superseded, or unsuitable for a particular circumstance.

Nothing in these Terms excludes or limits a right, warranty, remedy, or obligation that cannot lawfully be excluded or limited.

XVI. LIMITATION OF LIABILITY

Liability Within
Lawful Boundaries.

To the maximum extent permitted by applicable law, AL AFAQ will not be responsible solely as a result of website use for indirect, incidental, consequential, or similar losses arising from reliance on general website information where such liability may lawfully be limited.

Liability arising from a separately contracted client engagement will be governed primarily by the applicable agreement and mandatory law.

Nothing in these Terms is intended to exclude liability that cannot legally be excluded, or to restrict any mandatory statutory right.

XVII. USER RESPONSIBILITY

Responsibility Follows
Unlawful Misuse.

To the extent permitted by applicable law, a user may be responsible for losses, claims, liabilities, or reasonable costs caused by that user’s unlawful misuse of the website, intentional infringement of third-party rights, fraudulent conduct, or material breach of these Terms.

This provision is not intended to create liability beyond what is legally valid or proportionate under applicable law.

XVIII. ACCESS RESTRICTIONS

Protecting Access
When Necessary.

AL AFAQ may take reasonable technical or administrative steps to restrict access to the website where necessary to protect security, systems, users, legal rights, infrastructure, or service integrity.

This may include responding to suspected automated abuse, attacks, fraudulent activity, unlawful conduct, or material violations of these Terms.

XIX. CHANGES TO THESE TERMS

Terms Can Evolve
With The Business.

AL AFAQ may update these Terms when its website, services, technology, business practices, or applicable legal requirements change.

The current version will be published on this page with the relevant revision date.

Continued use of the website after an updated version becomes effective may constitute acceptance of the revised website Terms to the extent permitted by applicable law.

XX. ELECTRONIC INTERACTIONS

Digital By Medium.
Legal By Framework.

Communications, inquiries, proposals, approvals, records, agreements, and other interactions may occur through electronic means where legally permitted and appropriate to the relevant transaction.

The legal effect of an electronic communication, acceptance, signature, record, or contract will be determined in accordance with applicable law and the circumstances of the relevant transaction.

Nothing on this website should be interpreted as converting every website interaction or communication into a binding commercial agreement.

XXI. MANDATORY RIGHTS

These Terms Do Not
Override The Law.

Mandatory legal protections remain applicable where the law provides that they cannot be waived or restricted.

If an individual interacting with AL AFAQ qualifies for mandatory consumer or other statutory protection in a particular transaction, nothing in these Terms is intended to remove a right or remedy that applicable law does not permit the parties to exclude.

Project-specific obligations remain subject to the laws, agreements, and circumstances applicable to the relevant transaction.

XXII. GOVERNING LAW

Established In Oman.
Governed Accordingly.

These website Terms are governed by the applicable laws of the Sultanate of Oman.

Subject to any mandatory rule, statutory jurisdiction, agreed dispute-resolution mechanism, or other legally applicable requirement, disputes relating specifically to these website Terms will be subject to the competent courts of the Sultanate of Oman.

Separate client agreements may contain additional or different dispute-resolution provisions applicable to the relevant engagement.

XXIII. GENERAL PROVISIONS

The Framework
Remains Intact.

If a provision of these Terms is determined to be invalid, unlawful, or unenforceable, the remaining provisions should continue to operate to the extent legally possible.

A failure or delay by AL AFAQ to exercise a legal right does not necessarily constitute a waiver of that right.

These Terms, together with the Privacy Policy and any notices expressly incorporated into them, govern general use of this website. They do not replace separate agreements governing specific client engagements.

XXIV. COMPANY INFORMATION

AL AFAQ Global
Marketing Company LLC.

Questions regarding these Terms or the use of this website can be directed to AL AFAQ using the information below.

Legal NameAL AFAQ Global Marketing Company LLC
Legal FormLimited Liability Company
Commercial Registration1661101
Tax Card No.140716530
Tax Identification Number — TIN2307589
Registered JurisdictionSultanate of Oman
Registered LocationMuscat Governorate, Sultanate of Oman
Postal Code211
P.O. Box321
Business Contact [email protected]
CLEAR FROM THE START

Strong Business Relationships
Begin With Clear Expectations.

These Terms establish the framework for using AL AFAQ’s website. Every business engagement begins with understanding the business and defining the appropriate terms for the work that follows.